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David Aaker says we can be better people in business

Posted on Monday, July 8, 2024
By: Hailey Heimbach
Categories: General

David Aaker says we can be better people in business

Leadership in the workplace: David Aaker says we can be better people in businessDavid Aaker is well-known for his expertise in marketing and his ability to help businesses thrive and exceed their goals. His branding concepts, including identifying customer's interests and creating a community or story around those interests has made...

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Tagged:General, Information, Chamber, Tips and Tricks


Why Your Business Should Look Welcoming from the Outside

Posted on Thursday, June 20, 2024
By: Hailey Heimbach
Categories: General

Why Your Business Should Look Welcoming from the Outside
When it comes to attracting customers and creating a positive first impression, the exterior of your business plays a crucial role. Here’s why making your business look welcoming from the outside is not just a good idea, but a smart business strategy:

1. First Impressions Matter:
The exterior of your business is...

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Tagged:General, Information, Chamber, Tips and Tricks


Tip: A surprising way to deal with networking rejection.

Posted on Wednesday, June 12, 2024
By: Hailey Heimbach
Categories: General

Tip: A surprising way to deal with networking rejection.Best-selling author Mark Manson in his weekly newsletter, “Your Next Breakthrough”, said this recently: “One of the most beneficial traits in love and in life: be nearly impossible to offend.” Mark’s advice is “make a conscious choice to stop being upset or offended".

A good place to practice...

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Tagged:General, Information, Chamber, Tips and Tricks


Tip: What’s the most effective thing to do at a conference?

Posted on Wednesday, May 1, 2024
By: Hailey Heimbach
Categories: General

Tip: What’s the most effective thing to do at a conference?Surprisingly it’s what you do before the conference that will set you up for success.


If you’ve attended this conference previously look through the contacts you made and reach out to see if they are attending this year. Book a breakfast or drink to catch up at the conference. Set time aside to study the...

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Tagged:General, Information, Chamber, Tips and Tricks


Are You Leading or Managing?

Posted on Tuesday, April 2, 2024
By: Hailey Heimbach
Categories: General

Are You Leading or Managing?Many managers make the mistake of thinking that a managerial position automatically means that they're a leader. However, there's a distinction between managing people and leading them. Understanding the difference can make a significant impact on your career growth.

Managers Direct, Leaders Inspire
Managers typically have a strategy to achieve specific...

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Tagged:General, Information, Chamber, Tips and Tricks


Tip: How can networking be less of a chore for you?

Posted on Wednesday, March 20, 2024
By: Hailey Heimbach
Categories: General

Tip: How can networking be less of a chore for you?
Francesca Gino, Maryam Kouchaki, and Tizian Casciaro are researchers who study why people find networking a chore they’d rather avoid. Based on their experiments and studies at a large law firm, they have identified ways that help individuals think about networking not as something they dislike, but something they can actually become...

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Tagged:General, Information, Chamber, Tips and Tricks


Navigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget

Posted on Monday, March 18, 2024
By: Hailey Heimbach
Categories: General

Navigating the Marketing Maze: A Small Business Guide to Maximizing A Small Marketing Budget
Set clear marketing goals based on what you aim to achieve, such as boosting website traffic, sales, or social media presence.Capitalize on what makes your small business unique, like being family-owned or sourcing locally, to stand out without a big budget.Use online tools to track important metrics...

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Tagged:General, Information, Chamber, Tips and Tricks


5 Key Connections Every Leader Must Have in Their Professional Network

Posted on Thursday, March 7, 2024
By: Hailey Heimbach
Categories: General

5 Key Connections Every Leader Must Have in Their Professional NetworkCultivating strategic connections is crucial for leadership success, like a chessboard where every piece is key.Engaging with industry insiders provides insights and competitive edge.Mentors offer personalized advice to navigate leadership challenges.Collaborating with innovators sparks new strategies, keeping leadership...

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Tagged:General, Information, Chamber, Tips and Tricks


5 Signs You're a Community Leader

Posted on Monday, February 5, 2024
By: Hailey Heimbach
Categories: General

5 Signs You're a Community Leader
Leadership comes in many forms, from those who inspire dedication and support to those who rule through fear and intimidation. A true leader is someone who can command those under them without having to resort to extreme tactics. Many great leaders share some common traits, so work to improve these qualities in yourself to establish yourself as a leader in...

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Tagged:General, Information, Tips and Tricks


Tip: Three buzz-kill phrases that rub people the wrong way.

Posted on Wednesday, December 13, 2023
By: Hailey Heimbach
Categories: General

Tip: Three buzz-kill phrases that rub people the wrong way.According to John Bowe, a speech and presentation consultant, and author of “I Have Something to Say: Mastering the Art of Public Speaking in an Age of Disconnection” these are three buzz-kill phrases:

1. "Here's the thing..."
"This is a top-down phrase. It is as if the speaker is the only one who knows 'the...

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Tagged:General, Information, Chamber


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TriCounty Area Chamber of Commerce

152 East High Street, Suite 200
Pottstown, PA 19464

Phone: 610.326.2900